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By HamiltonFan (registered) | Posted August 31, 2010 at 14:43:57
Naming rights for a visible stadium from the highway is big money as is image, a new stadium for people driving by on the 403 puts both the city and TigerCats in a much better light than some tucked away stadium like IWS or WH where people drive by the 403 from other cities and chuckle to themselves "yikes, Hamilton, dirty smelly steel town and they have some football team that plays somewhere near the smelly steel mills, no thanks Hamilton, you're too dirty etc for me to venture to."
Comment edited by HamiltonFan on 2010-08-31 13:44:51
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