Comment 81658

By Traffic Sports (anonymous) | Posted October 15, 2012 at 10:49:32

“A new stadium means new opportunities. The new stadium will be unique in it’s ability to stage concerts. Hamilton has now set the stage to be the cornerstone in the Southern Ontario region for outdoor concert stadium tours. As the concert leaders in the market over the last 20 years, we are very excited in having the opportunity to be working with the Tiger-Cats to bring world class entertainment to Hamilton.” - Riley O’Connor, Chairman, Live Nation Canada

“Having just worked with the Tiger-Cats and city of Hamilton, we were able to create a wildly successful and truly memorable Tragically Hip concert to celebrate the closing of Ivor Wynne stadium. The unique location was part of the attraction and provided a great experience for the band and fans. The location and this new world class facility, along with the fact that this is the only stadium of its kind in Southern Ontario that can host large scale music events, positions it as a likely favorite stop for the best bands in the business. We see great things ahead for Hamilton and this stadium and look forward to working with the Tiger-Cats to make it happen.” - Jeff Craib, Senior Vice President, SL Feldman & Associates

http://www.ticats.ca/article/reaction-about-hamiltons-new-stadium

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To be honest, the market for outdoor stadium tours seems pretty marginal to me. Amphitheatres are generally favoured because they have their own stage and acoustically sound set-up, whereas a stadium show requires both be brought in by the act, meaning bigger cost. Gas prices have already forced a decline in large-scale tour activity and a spike in ticket prices. This is arguably also reflected in the proliferation of large-scale multi-day festivals.

Live Nation/Clear Channel does control most of the regional market for these bookings, but bookings they tend to be split between Molson Amphitheatre and Six Flags Darien Lake. (LiveNation was also behind the summer's Radiohead concert, but I don't know if they have an ongoing event management arrangement with Downsview Park.) The Amphitheatre hosted around 16 shows this year, and most of these tours also stopped at Six Flags; it is not clear how radius clauses would impact local options.

BMO Field's track record for outdoor shows doesn't give us much to go on. That seats 20,500-capacity open-air stadium hasn't hosted a concert since Sept 7, 2007.

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