Comment 86264

By drb (registered) - website | Posted February 13, 2013 at 17:37:02 in reply to Comment 86262

Errors in judgement happen all the time in business. Corporations are run by people and people make mistakes. Poor messaging can ruin campaigns before before they even start. I can only suppose: They thought that if they launched first the could gain an advantage over bidders with bigger war chests and that their local partnership aspect would win over hearts and minds and look good with the OLG. Having a strategy doesn't necessarily mean it's a good strategy if you misjudge the social environment no matter how good a business person you are. New Coke?

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